Monday, April 14, 2008

Harley-Davidson dealerships rank highest in shopping experience survey

Harley-Davidson dealerships ranked highest in a new study conducted by Pied Piper Management Company, one of a series of studies measuring how consumers are treated when shopping for a new car, motorcycle, RV or boat.

According to Pied Piper Management Company...

The independent study evaluated and benchmarked shopping experiences at 830 motorcycle dealerships nationwide, representing all major brands.

Following Harley-Davidson were Victory, Ducati, Buell and BMW above the industry average, and ten brands below the industry average. Overall motorcycle industry performance was little changed from the previous year, but seven individual brands gained ground over the previous year including Ducati, Yamaha and Honda.

Source: Pied Piper Management Company
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